Case Studies

Optii Solutions is a leading provider of hotel software in the South-Pacific region.  The firm participated in Mentoring for Growth panels to address marketing strategy, intellectual property protection and governance issues. Founder and CEO Seonke Weiss says that the mentoring panel opened his eyes to the huge opportunity open to his company.  “As a result, the strategic focus fundamentally changed to set the company on a new path of growth,” he said.  Mentoring helped the firm to understand the process of developing a sustainable business model and developing a business case to pitch to potential investors.  www.optiisolutions.com

Corporate Energy Australia Pty Ltd is a manufacturing company that produces oils and coatings to preserve a range of materials.  The firm participated in Mentoring for Growth and Mentoring for Export to address challenges around supply chain logistics and international marketing.  Managing Director Ray Geogev says, “The mentoring panels presented challenges to any of the basic assumptions of the company and helped us to confirm that the company was on track and heading in the right direction”.  Corporate Energy Australia considered the commercial implications of options suggested by the panels and has seen the difference - increased sales, improved logistics and increased revenue and profitability.  www.corp-energy.com.au

Cookie Composites Pty Ltd designs and distributes skydiving camera helmets and associated products.  Since the company’s inception, its directors have regularly attended Mentoring for Growth and Mentoring for Export panel meetings to help address capability and international market development challenges.  Managing Director Jason Cooke believes that the mentoring programs have supported the expansion of the firm. “The contacts made were instrumental in shaping each stage of the company’s growth.  We are now the largest supplier of skydiving helmets in Australia”, he said.  www.cookiecomposites.com